My job is to lead Shopper Media Group in our mission to transform Shopper Media. That means working closely with retailers and brands, creating campaigns that really connect with shoppers and grow demand for our clients.
Best experience at Threefold?
Working with the ever growing and increasingly talented group of people here at Threefold. Coming from the Client side, I get a big kick out of seeing what can be achieved with a relatively small group of like minded people
I just love the Toy Grotto we made for Littlewoods in the really early days. It was magical, fun and most of all, really effective.
What are you known for?
Three things (of course): Probably my bad pep talks at company meetings. Although a few people know that I was a child actor. Even fewer know what in.